American Express Partnered With Peter Pilotto For LFW AW16

The Amex Insiders were back celebrating five years at London Fashion Week.

London Fashion Week welcomed back the Amex Insiders for a fifth year who were gracing the streets of Soho in a new look courtesy of British design duo Peter Pilotto.

The Amex Insiders were out and about ensuring the fashion crowds had a stress free experience as they helped LFW goers navigate London’s Soho in their vibrant blue graphic print jackets styled by Peter Pilotto who took inspiration from LFW’s Soho home for the Amex Insider’s new look.

Using their own bold aesthetic Peter Pilotto, Creative Director, Peter Pilotto added: “We were extremely excited to unveil our new look for the Amex Insiders. It was important for us to look to LFW’s new Soho home for inspiration as we wanted to ensure the jacket reflected the modern vibrancy and eclectic nature of this London cornerstone. The result is a vivid blue jacket incorporating our signature use of prints”

Previous ‘Amex Insiders’ design collaborations for LFW include renowned British designers OSMAN, Jonathan Saunders and Christopher Raeburn, as well as Belgrade born designer Roksanda Ilincic.

Lisa Gregg, Vice President, Head of International Card Products and Experiences at American Express comments: “We ‘launched’ our Amex Insiders five years ago to showcase the servicing ethos of our brand and to bring our Cardmembers close to the incredible experience that is London Fashion Week.  The Amex Insiders are now ingrained in the London Fashion Week experience and have been showcasing the designs of some of the true creative innovators over the years. This season, we’re absolutely thrilled to be working with Peter Pilotto, two of the most talented – and exciting – designers in the industry.”